Final Case Report Essay Example | Topics and Well Written Essays - 5000 words

Final Case Report - Essay Example In 2011, the entry of the crystal silicon producers mainly from China has resulted to the reduction in the module costs. In order to face the increase in competition, First Solar has applied new technological approach in order to manufacture solar cells. The case of First Solar revealed the fact that the concerned company has been effective in performing operations competitively owing to cost advantage in using crystal silicon. The key strategic issues identified from the case of First Solar are that the company has faced increased competitions from other producers of solar modules. In addition to this, the entry of Chinese firms in solar industry has been affecting the leadership position enjoyed by First Solar as an individual competitor in the solar industry. In this respect, the competition from other firms had a negative impact on the market share of First Solar (First Solar Inc, 2013). The aim of the essay is to develop strategic planning report for First Solar on the basis of identifying the problems or issues faced for market competition. Furthermore, internal and external analysis of the environment has been conducted with the intention of identifying the threats as well as opportunities for the concerned company. In addition to this, strategies have been developed based on the issues identified using different analytical models that are essential for the success of the company in the long run (First Solar, 2015; First Solar Inc, 2013). First Solar is the global producer and seller of solar modules and uses photovoltaic energy for producing the same. First Solar as one of the renewable energy organizations is devoted to sustainable business practices in order to gain competitive position in the market. The mission statement of the company reveals the objectives of the organization. The mission of First Solar is to provide clean and affordable solar electricity worldwide. In addition to the use of eco efficient solution to generate